Pricing review
HeyGen Pricing
Verified HeyGen creator, Pro, Business, enterprise, and credit-based video pricing.
AI avatar video, translation, and team production with one credit system
Great At
- Avatar-led video generation
- Video translation and lip sync
- Credit-based Pro entry tier
- Web subscriptions and Direct API workflows
Cost watchouts
- Advanced models consume more credits
- Business adds per-seat charges
- Web subscriptions and API credits are separate
Best for creators and teams producing avatar-led and translated videos without filming.
Current public plans
| Plan | Price | What you get | Best for |
|---|---|---|---|
| Free | $0 | $0; public pricing says up to 3 videos/month, while current help specifies 1 to 3 free videos depending on region. Videos up to 1 minute; stock avatars and trial features available. Regional quota/eligibility require confirmation. | Testing avatar video generation |
| Creator | $29/month or $24/month when paid annually ($288 billed yearly)Annual option: $288/year · $24/month equivalent | 600 credits per month, videos up to 30 minutes, 1080p export, and Expanded usage for voice cloning (no numeric cap published). | Solo creators |
| Pro 1,000 credits | $49/month or $41/month when paid annually ($488 billed yearly)Annual option: $488/year · $41/month equivalent | 1,000 monthly credits, 4K export, faster processing, and advanced AI models. | Advanced individuals creating at scale |
| Business | $149/month or $119/month when paid annually ($1,428 billed yearly), plus $20/seat/monthAnnual option: $1428/year · $119/month equivalent | 1,500 credits per month, videos up to 60 minutes, 4K export, 5 Custom Digital Twin slots by default (10 in some regions, depending on region and account creation date), SAML SSO, workspace collaboration, and additional team members at $20 per seat per month. | Teams creating and localizing video |
| Enterprise | Contact sales | Custom limits, security controls, fastest processing, and no maximum video duration. | Large organizations with custom video volume |
How to read the total cost
- Web subscriptionsFree is $0; Creator is $29 monthly or $24 monthly when paid annually ($288 billed yearly); Pro starts at $49 monthly or $41 monthly when paid annually ($488 billed yearly) for 1,000 credits; Business is $149 monthly or $119 monthly when paid annually ($1,428 billed yearly), plus $20 per additional seat each month; Enterprise is contact sales.
- BusinessBusiness includes 1,500 credits, videos up to 60 minutes, 4K export, 5 Custom Digital Twin slots by default (10 in some regions, depending on region and account creation date), and additional team members at $20 per seat per month.
- API billing modelHeyGen API is Pay-As-You-Go with no monthly commitment; the official help article says users may purchase any amount of API credits in USD. Pay-As-You-Go credits expire after 12 months; legacy-plan credits expire after 30 days.
- Avatar video APIPer generated minute: Avatar V Digital Twin is $7.20; Avatar IV is $2.31 for Photo Avatar or $4.83 for Digital Twin and Studio Avatar; Avatar III is $0.60 for Digital Twin or $0.99 for Studio and Photo Avatar.
- Agent, translation, and speech APIVideo Agent is $11.64 per minute. Translation is $0.57 per minute for audio only, $0.81 for Speed lip sync, or $1.50 for Precision lip sync. Uploaded-audio lip sync is $0.84 for Speed or $1.74 for Precision. Starfish text to speech is $0.12 per minute.
- Other API operationsCinematic Avatar Shots are $7.32 per 720p video or $17.70 per 1080p video. Highlight Clip is $0.69 per input minute and filler-word removal is $0.30 per input minute. Digital Twin creation is $2.13 per call and Photo Avatar creation is $1.32 per call.
- Access and legacy limitsCustom Digital Twin creation and Proofread API are Enterprise-only; Proofread mode for Video Translation is available on all paid plans. Legacy API Pro and Scale plans are deprecated but may remain active while payments continue. The API supports 10 concurrent video-processing jobs. LiveAvatar pricing is separate.
- Scope and verificationThis calculator estimates app subscriptions only. API pay-as-you-go credits are separate; generated seconds and selected mode determine API charges. Prior app annual invoice amounts retain their earlier dates; yearly/Business selectors need fresh confirmation.
- Current help qualificationsFree video quota is 1 to 3 depending on region (public FAQ: up to 3). Business $149/month includes first seat and 1,500 shared credits; $20/month additional seats do not increase credits. Monthly unused credits roll one additional cycle; annual credits arrive monthly and accumulate until renewal. App annual totals retain 2026-09-23 selector evidence, not newly reverified by help. API and LiveAvatar remain separate.
Price History
HeyGen currently uses Pay-As-You-Go API credits. Legacy API Pro and Scale subscriptions are deprecated and cannot be restored after cancellation.
Price Trend by Plan
No independently verified HeyGen historical price series is available yet.
Pricing Calculator
600 credits per month, videos up to 30 minutes, 1080p export, and Expanded usage for voice cloning (no numeric cap published).
Extra monthly cost
Add a total for the whole stack, not a per-seat price. Use your own estimate or quote; this cost is not verified.
Projected from monthly payments, not an annual invoice.
Annual and quarterly billing show a monthly average. Extra costs and custom quotes are your estimate.
How this estimate works
Extra costs are your total estimate for the whole stack. Per-unit cost divides that total across the selected quantity; dedicated member and add-on pricing is not modelled.
Subscription vs API
HeyGen web subscriptions and the Pay-As-You-Go API are distinct billing surfaces. The official API help article says any user, including free users, can purchase any amount of API credits in USD; it does not support the former $5 minimum-top-up claim. HeyGen API uses pay-as-you-go API credits separately from app memberships. Mode-specific per-minute rates and actual generated seconds matter. App credits do not imply API allowance.
Pros & Cons
Pros
- Permanent free plan
- Creator, Pro, and Business publish exact credit allocations
- Credit rollover is available on active paid plans
Cons
- Pro has configurable usage beyond the published entry price
- Business adds a separate per-seat charge
- API rates vary substantially by engine and operation
Check the official plan before buying
Prices, allowances, and usage rules can change. Use the verified source above for checkout.
Visit HeyGenPricing qualifications checked October 13, 2026
Video Agent API: USD $11.64/minute, 232 credits/minute. Separate API wallet; Business Custom Digital Twin slots default to 10, with 5 for some accounts depending on creation date and region. Slots are not minimum seats.
Official source Official source Only the named fields were checked; other verification dates are unchanged.